Models Direct discuss ‘Stand Up For Fashion’ (STUFF) Launched by Fashion Model Yomi Abiolf

Aspiring models that inquire about talent management services such as those offered at Models Direct may have heard of Nigerian born Yomi Abiola. Yomi is not only a successful model who contributes to Vogue Italia, but she is also a serious activist who concentrates on ethical issues. She has worked in the past on such concerns under the control of UNESCO, the UN’s organization on cultural equality and awareness.

Driven by her passion for ethical rights and her experience in bringing them to fruition, Yomi has created the organization Stand Up For Fashion, or STUFF, which strives to better the global fashion industry by improving working conditions, fighting the exploitation of underage models, promoting fair labour practices, and further promoting model diversity through fair talent management. Models Direct

This important fashion industry initiative created by Yomi was launched on Wednesday, October 24 in New York where talks will begin in the spring of 2013. It will kick off with a series of meetings where the above issues will be discussed by representatives of various sectors of the fashion industry. According to Yomi, this is a rare gathering because most meetings amongst those controlling the fashion industry are to display creations at fashion shows or rub elbows at fashion parties where such real issues are seldom addressed.

Models Direct discuss that STUFF will attempt to incite the subject of “true beauty” and what constitutes such a term. With today’s technology and public hunger for “perfect” models, most of the photos of models in fashion magazines are airbrushed and utilize very young models. The founder of the high-end website CEO AHAlife, Shauna Mei, supports Yomi’s initiative on addressing this issue. She acknowledges that practically every other industry meets to discuss pressing issues, but the fashion industry continuously ignores them, desiring to focus only on the creating of fashion.

Sara Ziff, another supporter of STUFF and founder of Model Alliance which also works towards the improvement of model working conditions, agrees. She applauds Yomi’s efforts at establishing a working forum where improving the standards of labour and practices that are environmentally friendly, as well as other important fashion industry issues, are discussed in earnest.

Those who are just getting started or are up and coming in the competitive fashion industry, such as with the talent management professionals at Models Direct, can take hope that their experiences will be better than their predecessors. Yomi Abiola’s Stand Up For Fashion initiative may just pave the way for better and brighter modelling careers.

Models Direct – The UK’s leading modelling agency

Modelling Services from Models Direct

There are hundreds of online companies which claim to provide modelling services, when in fact they merely offer an opportunity for would-be models to showcase their portfolio. These companies are not agencies and unfortunately for their clients, are unable to obtain any modelling work for them. Companies which are not licensed, but who claim that they can offer modelling services, can take photos and provide advice, but are not legally permitted to seek out work for their clients, which essentially renders them useless. For those that are serious about their modelling careers, working with a genuine modelling agency like Models Direct is essential.

Models Direct is owned by Talent Management, a modelling agency which is regulated and legally authorised to arrange work assignments for their models. Over the course of the twenty years which the agency has been in business, it has arranged modelling work for thousands of men, women and children. The agency is frequently inspected by the inspectorate known as the BIS (Business Innovation and skills) – a department which is run by the HM Government’s Employment Agency.

Models Direct adheres to strict legal guidelines, which is why it has become one of the UK’s most trusted modelling employment agencies over the course of the last two decades. Models who have signed up with this company in the past have work in the fashion, advertising, photographic, TV and film industries. Their current models frequently post their success stories on the agency’s website – these stories demonstrate just how diverse the models signed up to this company are. Unlike other modelling service businesses, this agency’s primary goal is to find their model’s work, both within the UK and overseas.

Like any modelling agency, Models Direct has a careful selection process, and not every model will be suitable for every job. Ultimately, the client has the final say in which model will be chosen for their photo shoot. The company always put forward models whose appearance matches the client’s requirements, making it easier for models to find work which they are most suited for.